avatar /ˈavətɑː/

 The world of IP law can be a serious headache, right?  

It's complicated, high stakes in the risk department, and worst still, it can quickly get pricey.  All-in-all, a triple whammy of pain for bright sparks and wave makers that just want to get on with running their businesses.

That’s where I come in. 

I know the lingo, the laws, the best practice and the tried-and-tested strategies. 

I know that you haven't got time to get bogged down in pages of legal jargon. You just want clear advice, in very simple terms, with unambiguous costs, wherever you are in your IP journey. 

I'm old enough to know the game, but young enough to challenge the rules. 

I'm running a sassy, modern young firm with fresh ideas. I’ve ditched the ‘big law, old law’ dusty old traditions, tossed them in the e-recycle bin, and hit permanently-delete-all. 

No more soul-selling billable hour targets, uptight formal correspondence, or doing things the way "they’ve always been done". 

I'm free to talk to you like modern-day human being, offer flexible fixed fee charging that works for your budget, and to get off the fence with my advice. Oh and I hate waiting too, so you'll always get speedy comms. 

 I’ve invested in state-of-the-art, fully integrated IP case management systems. Probably sounds #yawn if you’re not an IP lawyer, but this kind of tech makes me seriously efficient.  

Instead of wasting hours faffing with tedious admin, I get to spend all of my time delivering measurable legal results for my clients.  That's the bit I'm good at, and that's the only bit my clients get billed for.

I operate a fully paperless, cloud-based office. So not only are no trees harmed in the provision of these legal services, but my clients also avoid shelling out for a whole bunch of fancy corporate overheads.

I reckon that’s a win-win!